Investing: The dark Facebook file ( I)

Not a innovation since 2004 Facebook, formats, influences and controls our lives. His extraordinary power was seen especially during the recent US elections and the election of Trump president. Since last November, one question continues to torture not only American politics, but the whole globe: Did the Russian secret services influence the American president's election?

But this already-inquiry dilemma has raised yet more: How transparent is the social rate that has accepted censorship in China, but will not submit to the rules in the West? How much do we know about his algorithms and intentions? Does he aim for service to users, or is it simply, at any cost to enrich his shareholders? Does it work, with its impact on people's lives, as a world government? If so, should there be a countercontrol?

All these questions have asked the New York Times to compare with Frankenstein as British Guardian seeks his statehood.

These are questions raised on the dark side of this superpower, which for 2016 had a net profit of 10, 2 billion The USSD, increasing 177% year-on-year.

Lapsy.al, will publish for several days a dose published by the French newspaper Liberty, where one of the above mentioned topics will be expounded:

1-How did Facebook affect the American campaign?

2-How many rolls do Sonsorized posts play in the politics of different countries?

3-How does the fake news factory work in St. Petersburg?

4- Mark Zucreberg's autocrylic and the transparency he wants for political advertising?

5- Can a giant with 2 billion users be controlled per month?

(Prepare Lapsy.al/ Source “Liberation”)

Facebook, suspect profile (1)

From Isabele Hanne / Liberia correspondent in New York

In the June general elections in Britain, a series of ads with the loving themes for conservatives were distributed in some key electoral areas by false accounts. A month before this happened, during the May presidential elections in France, Facebook itself reported having closed 30,000 false addresses. The same was reported by social network executives even before two weeks' elections in Germany, where several tens of thousands of accounts were closed.

Since, for a long time, he has changed his company's influence on election campaigns, Mark Zuckerberg has begun to set up the dark curtain covering the network.

The billionaire stated in early September that Facebok had sold without knowing during the U.S. election campaign more than 100 thousand commercial space coming from 400 fake accounts of a lie factory located in Russia's second city of St. Peterburg.

These 3,000 ads that were distributed during the U.S. campaign and that are false to immigration issues to gunkeeping have already passed the US Congress for review. The Senate and parliament will consider them on the security commission that is investigating over Russian interventions in the US campaign.

“We are studying Russian and other countries of the former Soviet Union to understand the way they used our tools” said Zuckerberg, who will testify before the Senate on November 1st.

“This is crazy”

A day after Donald Trump's election, President Zurcerberg, under pressure from the Democrat camp, said it was crazy to think that Facebok had influenced this result. According to a recent Washington Post discovery, which Laps.al has read, 10 days after elections in America, he has called Facebook's boss about this concern. He still called it a laugh.

But just two weeks ago, Zuckerberg wrote in Facebook: “It was unforgivable to suppress this and I'm sorry. It was a very important matter that could not be ignored”.

But despite the apology, Facebook's boss has stressed that outside interventions were minimal in relation to the possibility that candidates have had to promote their campaign ideas. He has stressed that they have spent millions of dollars, or several thousand times more online advertising than the amounts coming from Russia. But he has also promised to arrange for such phenomena to be prevented.

But Zuckerberg himself, who has sometimes maintained personal attitudes against Trump, says: “Trump claims Facebook opposes it. The Liberals say we helped him. This is actually running a platform where all ideas --” are located.

Well, Facebook might actually be a pluralistic platform, but the introduction of the pay ads, five years ago, transformed it. He is now the second market actor after Google.

Charges

Critics say the social network is not inclined to do enough to fight against this type of propaganda, because its economic model is based on this low-priced advertising done without the help of mediators and advertising agents. Facebook sells them an unknown boom to date, which targets, location, things they prefer, whose groupings belong to, ordinary expenses, stitches, political preferences, etc. So simplely put by the pen.al: If you are an Albanian in Berat and you will travel to your relatives in Italy, on the same page, you see an ad completely different from an Albanian in America that has been registered in a group of hunters.

Social life with 2 billion people opening at least once a month has a tremendous advertising power. He offers another service. The commercial payer is able to look at it and measure how much they've seen his post that allows you to know in real time what effect your ad has had.

Russian hackers haven't hacked Facebook. They just used it with maximum efficiency. American media have already issued a piece of Russian-sponsored messages. They're intelligent. They do not brutally call to vote on Trump. They're enough to point out the problems and tensions of American society, and they've spread mainly to countries where the outcome was at the bottom.

The Washington Post newspaper has managed to unearth messages against immigrants and against Muslims sponsored by the Russians. Their goal was to create chaos “”, American Democrat Senator Mark Varner, deputy chairman of the security commission, has said.

From St. Petersburg's lies plant to American electors, it seems a long way off. But as the slogan puts it: “Facebook, the world approaches”.

(Liberty/ Prepare the pen.al)