National Stadium Name Discovered in Albania

This will be the name that will hold the largest and most modern sports facility built in our country. The Albanian airline has been selected as the winner of the tender to buy the name of the national stadium for the next five years for a figure of 650,000 euros annually.

This was the largest financial offer ever offered to the association “Red Sports Centre”, which manages the new national stadium, while the hydrocarbon company BolvOil, the mobile phone company Vodafon, or Sigal insurance company were in the race.

Everything between the Air Albania Company and the stock society “Red Centre” will be signed Monday to give official direction to this co-operation. A conservative name for a stadium occurs for the first time on our Earth, and it's been a subject of debate and discussion, however, that's one of the best ways to manage such sports plants that have a high cost of annual maintenance.

While worldwide such practices where large companies sponsor and place their names on names of clubs or football plants are numerous. Just a day ago, the company of research and consulting businesses to maximumize Duff&Phelps incomes has analysed the market of commercial names that hold different sports plants in Europe.

According to this study in Bundesliga, 80% of the stadiums have commercial names, while at Premier League are 30% of those with such names, 10% in Serbia A and Ligue 1 and 5% in La Ligan, Spain. In Bundesligla, 28% of the stadium name arrangements are with financial companies, 17% with automobile companies, 5% with energy companies and 33% with other companies.