For Call Centers in Albania, that's what's expected.

For Call Centers in Albania, that's what's expected.

Cal center companies in Albania are going through a difficult situation as pressure from the Italian government mounts. In December 2017, another law passed on the Italian budget forces to become identifiable to calls ranging from a center call. This is a move against aggressive telemarketing, which became [...]

The law aims to protect millions of Italians from the harassment of a center call, as it opposes aggressive telemarketing: who will not receive unwanted offers is enough to stop taking them. This will bring fewer potential potential potential customers and fewer jobs for currency call companies. This way there will be fewer frauds and serious call from those bandits, those that make serious contracts, and those that exploit people», stated Italian MP Michele Mognato, during the reference to the law in the Italian Senate.

Although the law is against call center and exit calls (outboard) in general, Albanian market operators claim that this move will make it even more difficult for companies operating in Albania in call center activity, where top customers are Italian enterprises (Albanian customers call potential customers, for the sake of various Italian companies, to convince them of certain products or services). Market operators claim that almost half of Albania's call center services are in telemarketing.

This is the next blow, as in April of last year the new decomposition law in Italy, adopted by the Italian government in December 2016, strengthened measures against the Rhadping phenomenon in the call center sector, which have brought about a crisis in employment and a continuing decline in profit margins in Italy, where much of the jobs have been transferred to Albania because of the advantages of the workforce's cost and knowledge of Italian language. The law imposed sanctions of up to 150 thousand euros for violations such as non-recognition of origin from making calls, failure to keep data, failure to ignore delocalisation, unwillingness of employees, transfer of employees, etc. This caused many Italian companies to be held back to bring jobs to Albanian partners, continuing on their own with existing contracts and not connecting new ones.

The year 2017 has been difficult for this sector. I NSTAT has reported in statements on gross domestic production that call center activity has been on the decline. Small companies are already starting to close. “Monitor” identified in the register of passive subject taxes more than 30 call center that were closed in 2017. Their closure has followed in the early days of 2018.

In total, there are about 800 companies in the sector in Albania, with about 25 thousand employed, according to official data. After being hit by the Italian government, many call-percent companies are diversifying their activity, becoming financial mediators, what will enable them to mediate for investing money in risk activities like exchange courses or so-called Binary option) (A binary option is a financial option where payment is either a set amount of monetary or nothing.

Many call center companies already have primary activity in Forex, where operators call Italian and foreign citizens and try to convince them to invest in online trading platforms or exchange course activities. Some of the small closed companies have transferred employees to such enterprises. Subjects offering forex are not licensed for this service, except the three that are licensed by the AMF, while more than 50 are exercising this activity illegally, according to market operators. /Monitor/

 

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