19 minutes agoCoca-Cola offers $1 million reward if someone solves this problem
Periskopi(9 years ago)
(9 years ago)For more than a century, she has been a market leader in the area of sugar drinks, but Coca-Cola has already got to take care, as it is in the face of the fact that sales have dropped significantly due to consumer health concerns. Over the past 15 years, American citizens have consumed 19 percent less [...]
Over the past 15 years, American citizens have consumed 19 percent less nonalcohol beverages, indicating that association between sugars and chronic diseases has become an issue that is increasingly being taken seriously when choosing consuming beverages.
To prevent this decline from continuing, Coca-Cola has put a notice on her site where everyone who wants to participate in the proposal of a natural component at a lower calories rate is invited, but offering consumers the same taste of sugar.
The price for those who will be able to offer such a product to the company is $1m, indicating that the company needs a short-term solution.
Of course, this is not the first time that companies like Coca-Cola have tried to find a solution to the problem by using sacari or sweetening, but there has been resistance among consumers concerned about their chemical origins. /The world.al
