Rihanna washes the new dress collection (Photo)

Rihanna washes the new dress collection (Photo)

Rihanna does things the way she wants to. She publishes albums on her terms, refuses an invitation to perform at Super Bowl Hallftime Show and launches her fashion collections outside the industry's deadline. She does the unexpected. In fact, freedom and self-preservation is what it embodys. From the music of [...]

Rihanna does things the way she wants to..

She publishes albums on her terms, refuses an invitation to perform at Super Bowl Hallftime Show and launches her fashion collections outside the industry's deadline. She does the unexpected.

In fact, freedom and self-preservation is what it embodys. From her music to her beauty brand to her inner line.

This principle takes shape in the publication of its latest collection for its brand of clothing. Doubled, 2-20, the 14-member formation is made up of extra tape, matching pants, leather skirts and sweaters and shirts.

But what really brings the collection to the next level is brand marketing efforts. Remade by the photograph of Thurstan Reding, the campaign contains a set of models that fully contain Rianna's diversity mission.

In addition, it was the music star itself who received all the attention a week of fashion at “NewYork”, all worn by her new dress collection. /Indesksonline/

 

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