Lies All Businessmen Tell

There's one thing we entrepreneurs often do, we all do, we lie to ourselves. All the time. There is no other way,” he said during a speech at the Dallas Start Week event.

Entrepreneurs are terrified when they take their first steps in launching a new business, for which they must constantly deceive themselves to lift their morale so that they can move forward. Cuban recommends that they are also “I want to become entrepreneurs”, or those who have ideas for a business, but can't convince themselves to go further away from putting that idea to work.

I want to become an entrepreneur,” said Cuban during the speech. “People who talk about what they want to do but don't take that step. And then you lie to yourself and you say, I can do this. You're less afraid, but you know you can do it. You just take a little step. ”

In the Cuban case, he has faced much difficulty becoming a billionaire when he arrived in Dallas at the age of 23 with only $60 in his pocket for fuel and a floor to sleep. Although Cuban was fired from his software job, he did not allow the darkness of the situation to lose confidence. He created his software company called MicroSolation, which he sold in 1990 for $6 million.

But entrepreneurs know when to lie and when to tell the truth to themselves. Each entrepreneur should maintain a balance between the belief that their idea can be realised and the difficult reality they face.

You should look at your business and be 100% honest with it and ask yourself, what do we do well?

No company, no product is perfect” and any entrepreneurs should be able to point out and address his company's weaknesses before competitors do it for them.