“Model 3”, Elon Musk aims for massification

“Model 3”, Elon Musk aims for massification

When he introduced Model 3, the greatest innovation of Elon Mousk's Tesla was the prize. Unlike previous models, this product has been marketed almost halved. Model 3 arrives at a price of $350,000, and the first 50 vehicles were distributed on Friday, mostly by company employees. The award movement [...]

When he introduced Model 3, the greatest innovation of Elon Mousk's Tesla was the prize. Unlike previous models, this product has been marketed almost halved.

Model 3 arrives at a price of $350,000, and the first 50 vehicles were distributed on Friday, mostly by company employees.

The award movement targets the massiveisation of Tesla, given that the two previous models, “S” and “X” went to market for $80 000.

However, $350,000 again is more expensive than competition. Nissan Leaf, a similar electric vehicle sold for $30,000, and Chevrolet Volt, a hybrate car for $34,000.

The target Tesla has set for himself is the production and sale of five thousand vehicles a week for the rest of 2017 and 10,000 a week for 2018.

So far, according to data published by the company of Elon Musk, there are over 500 thousand clients who made the order and the payment.

If Tesla achieves the target set for next year, it will exceed the sales of BMW, Mercedes and Lexus in the United States. /Lajmi.net/

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